2020
The year 2020 might become something like the 13th floor in New York skyscrapers. Non-existing. Something you do not even mention in a conversation. Just like elevators go from the 12th straight to the 14th floor, calendars in the future will jump from 2019 directly to 2021, and we’ll all pretend not to notice.
So before we finally say good riddance forever to 2020 and inevitably develop duomiliavigintiphobia, we’ve created a little memory game with the best of the worst, from toilet paper hoarding to social distancing and everything in-between. Enjoy a last, cathartic play-through of what soon will never have been. And let’s make 2021 the year we all want to remember.
0 Moves
Not everything was terrible in 2020 though.
Less Rain has been fortunate enough to work on exiting projects throughout the year. We followed up our branding of two Signa developments in Berlin with lavish books about the properties, we re-branded games developer Gamomat with a very playful visual identity, and we’ve updated the look of enviolo, our “bicycle brand of the year 2019”.
That and so much more has also happened in 2020, so after the moments to forget enjoy with us a portfolio of some of the better memories:
Brand identity for German casino game developer Gamomat, complete with website and collateral.
Small refresh of the brand, away from a focus on single use cases such as “city” or “cargo”, towards a more general, all encompassing visual identity.
Naming and branding of new property developments by Signa Real Estate and Pott Architects
Naming, branding (logo and corporate Design development) for bicycle parts manufacturer and distributor.
Redesign of the MION Brand (Japanese record store in Berlin), one of germany's top 5 online record retailers.
Naming and branding of new property developments by Signa Real Estate and Pott Architects
New website for Gnosis, a prediction market platform built as a decentralized application on the Ethereum network.
SEO optimisation pages for packaging company Berndt + Partner.